WTF is going on over at Marvel?


If you haven’t heard yet, Marvel has sort of vaguely announced that they have their line-up of films planned until 2028. The CEO, Kevin Feige, is quoted saying “It’s like looking through the Hubble telescope. You go, ‘What’s happening back there? I can sort of see it.’” When I read this my head went spinning with all of the vague possibilities that could come out of this statement.  I mean, after seeing Captain America (slight spoilers) you do get a little smidge of a review for what’s next in Age of Ultron; Quicksilver and the Scarlet Witch (insert squeals of excitement here). But having the plans until 2028? That’s the next 14 years of movies plus a library of over 8,000 characters. That’s too much possibility for me to handle.

So I did as I usually do when I get really excited about things. I open about seventeen tabs on the internet and start reading (mom, this is the answer of what I do in my room when I sit in the dark in my room by myself for so long).Here’s what I came out with:

Dude does Kevin Feige (the CEO of Marvel) need an assistant because he seems like the most kick ass person (and I would be like, the most kick ass assistant…. see what I’m getting at here). He was 33 when he was put in charge of the new Marvel Studios in 2007, at the time the biggest independent studio since Dreamworks. Already, putting that on your resume you sort of supremely rule at life. Then, instead of hiring outside producers to make each individual film, they hired a creative committee that included people who have actually made comic books in it. I don’t know about you, but that sounds like one smart way to make movies. Especially for an audience that already has a strong fan base. So like I said. Anyone over there need an assistant? I make really good coffee, work really hard, and am lovably clumsy and dress cute! Anyways, I digress. If you want to read more about how Marvel studios came to be and how the work, I recommend this Businessweek article. I know that sounds totally boring but it’s super not, I promise.

Now that I’ve stroked everyone at Marvel’s ego, I have a favor to beg of them. Give Black Widow her own movie. She’s more than earned it. She’s definitely getting bigger parts in the Marvel films, she was a key character in The Winter Solder. She made a lot of the scenes for me with her dry humor and also the fact that she was wearing a little arrow necklace the whole time (cue aaaawwwes). It’s been announced that she will also be a key part in Age of Ultron and we will get to find out more about her history. I, however, feel like I can’t get enough. That, plus I’ve given up on DC giving me a Wonder Woman movie any time soon. They’re strategy seems to be “NEEDS MORE BATMAN” at this point (which, I’m not arguing against Batman. I’m no fool. Just. Ya know. There’s lots of cool super heroes). If anyone is still is contemplating if there is an audience for a female super hero, then think about this. For starters, if the female super hero has depth, it will connect with a female audience. Add that to the fact that ScarJo looks damn fine in her Black Widow costume and we have a now interested male audience. I’m simplifying this a lot, I know, there are definitely other reasons for people, both men and women alike, to be interested in the film. I’m just saying at the most simplistic level, there would be an audience.  Finally, let me leave you with this. If you are questioning the box office profitability of a female lead movie, let’s take a look at Lions Gate Entertainment. Lions Gate is the most commercially successful independent studio. Their top three grossing movies are the Hunger Games: Catching Fire, The Hunger Games, and Twilight: Breaking Dawn Part 2, which are all movies with female leads. Not only that, but all three films on their own more than double the income of the movie in the fourth spot. Furthermore, Summit Entertainment’s, which is a subsidiary of Lions Gate, top four movies having a leading female (The Twilight Saga). Lastly, the top grossing animated film of all time is Disney’s Frozen. Guess what? Frozen has two leading ladies. People are watching movies starring women. Interesting women characters who are strong, but have flaws and depth. Realistically, now is the time. I’m dying of impatience waiting and still only getting the answer “we’re thinkin bout it.” It’s not nice Marvel. I’m not strong enough for this :)

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